"You come with 'what ifs' and a ton of questions. You leave with 'what’s next', a solid foundation, and a path forward."
Get your business set-up right from the start
Price for real profit instead of hoping the math works out
Stop guessing on locations and start placing with confidence
Know which machine fits before you spend a dollar
Get clear answers on your schedule, not someone else's calendar
Make your next move with a guide who's done it, not a guru selling dreams
You do not need more hype. You need straight answers, a plan that fits real life, and someone who has done this to tell you the truth about the vending industry and your work. That is what this program does.
200+
Machine Placements Guided
$3M+
Operator Revenue Influenced
4+
Years in Vending Operations
500+
Students Mentored
Decisions With Confidence • Support When You're Stuck • Progress You Can Measure
What steps do I need to take to form my business and get authorized in my state?
How do I price products so the route is actually profitable?
Where do I find good locations, and what do I say when I walk in?
How do I stand out when a location already has vending?
Which machine fits that location, and what should I pay?
You do not need forty modules of generic vending advice. You need a foundation, support while you act, and regular reviews of your work to stay on track.

"Jami is a great mentor if you are thinking about getting into the vending business. I am one of her students and secured my first location about 1 month ago and two more are coming fast! I definitely recommend Jami as a knowledgeable and experienced mentor!" - Marc V
Update: Marc now has 5 placements!

Her support, systems, and strategies changed everything. If anyone needs vending tips and coaching, go to Jami Stufflebeam. - Rick & Melissa
Update: The Beals are now on Machine #7!

Jami brings real experience to the table, and she makes the whole process feel manageable whether you're brand new or already up and running. She offers a combination of solid equipment options, honest guidance, and practical tools that have made a huge difference for us. If you're looking to get started or take your vending business to the next level, we highly recommend Jami and First Steps HQ! - Chris & Christy
Update: 11 Machines and counting!
Foundation + Coaching + Weekly reviews • 4-Month Minimum

"Jami is awesome. She has helped streamline and optimize my operations helping us grow from $700k to over $1 million/year. She helped me with everything from LLC formation to growth. She's the real deal. Highly recommend!" - Steve A.
$350/month billed monthly or $1200 paid in full (you save $200)
Straight pricing, because you should not have to book a call to learn what coaching costs.
4-month minimum to start. After your first four months, you can continue month-to-month for as long as the program is useful to you.
Everything Above Included • Unlimited Access • A Clear Path Forward
You are starting (or restarting) and want an ordered plan, not scattered tips.
You are ready to learn and do the work - visits, numbers, audits for review.
You prefer honest feedback over encouragement that changes nothing.
You're comfortable working asynchronously: UNLIMITED messaging, shorter targeted calls, submissions for review.
You want guaranteed income claims or an effortless promise. I will not make those - be wary of anyone who does.
You want someone to locate, negotiate, and operate for you. I guide and review; you build.
You want a boss - someone to make every decision for you - not a coach.
You need instant, round-the-clock replies.
Locations approached with a clear, honest approach and follow-up plan.
Machine decisions made on the location and the numbers, not a sales pitch.
Pricing set on purpose from costs and margin - calculator, not hunch.
A clear way to differentiate, so a location has a reason to say yes and stay.
UNLIMITED Access • Targeted Calls When You Need Them • Content Reviews Built In
Async means you ask the moment you're stuck or a question arises, and I answer with a full review instead of a squeezed-in call a week after the fact. Unlimited means you ask as many questions, provide as many updates, and communicate when something pops into your head or comes up instead of hoping you remember (and time doesn't run out) during a scheduled call days or weeks later. Since we communicate in between live sessions, there is no need to spend the first 30 minutes of a 50 minute call playing catch-up. We can skip right to the 15-20 minutes that matter. This structure is what keeps every answer thoughtful instead of rushed and saves the call time for more complex issues not conducive to text or voice chat.
That is who the foundation program is for. We walk through the Vending Business Set-Up Guide, watch Locating 2.0, submit your marketing materials and price list for audit, and we sequence machine decisions once locations are clear. New is fine. Unwilling to work your business is not.
UNLIMITED text/voice chats and UNLIMITED targeted Google Meet calls. Jami's personal review of your materials (audits). Locating 2.0, Vending Pricing Pro Calculator, resources, whitepapers, and more. All interactions are from Jami. All resources were developed by Jami. There is no marketing "team" or "experts" reading from a script. Periodically there may be trusted colleagues with additional expertise for special guest appearances or LIVE group calls, but those will be disclosed in advance and in addition to the everything listed above.
An agenda: the decision, what you have tried, what you need from me. It keeps calls short and focused.
Anything you want me to review where I have to open a document or click a link (i.e., price list, marketing materials, webpage, route purchase evaluation, sales data or financials for optimization ideas, etc.) Send context on what you want me to focus on. I commit to respond within 72 hours. You get up to 6 audits in month one - typically marketing materials, website, item/price list - then up to one per week as needed going forward.
$350/month on a 4-month minimum, or $1,200 paid in full for your first four months (a $200 saving). After the first four months, you can continue month-to-month. No long contract beyond the opening term is required - stay because it is working or move on because you have a solid foundation.
Placements and pricing need time to attempt, review, and adjust. In working with other operators over the past 3 years, four months tends to allow for the foundations to meet the real world, with support and guidance - instead of rushing. That being said, every operator has their own challenges and circumstances. Some move faster and some take longer. If you are balancing a 9-5 with very limited time to devote to your vending business, a longer time frame may be more realistic.
No. Keep them as 1:1, or convert each unused session into one free month of async coaching - your choice. Nothing you bought disappears because the format changed.
No, but it will get you a discount on coaching! Unfortunately, supplier MAP rules set a price floor I cannot go below. Instead, every machine purchase includes a $50 discount applied to future coaching. The help goes where it changes your outcome: placement and pricing guidance.
Premium add-on days where you come to Tulsa and spend the day in an actual, operating vending business. This is boots on the ground, out in the field, side-by-side with myself and my team. We can go on actual locating cold calls in my home market, you can pre-kit and run a route with my team, play with machines in my warehouse, learn how to determine orders, and anything else that happens to come up. These are hands-on learning days, not a location handover - Tulsa locations secured are for my own operation and an NDA is required, but what you learn transfers to your business and your market. Additional details are listed in the section below.
Flexibility to Fit Your Schedule • A Proven Pathway • Guidance Instead of Guessing
I coach new vending operators, operate my own vending business in Tulsa, OK, and distribute Qingo AI smart coolers & traditional vending machines. In addition to having built our own vending business to 80 machines and $800k in annual sales in about two years, I bring 30 years of accounting, restaurant ownership, and entrepreneurship to the table and share all of that experience with you.
I will not tell you vending is easy or guaranteed. It is a real business - and it can be a good one when locations, machines, and pricing are chosen on purpose and checked against actual numbers.
My job is simple: be the guide. You build the business. I help you see the next step and catch avoidable mistakes early - you keep ownership of every decision.
Guide, not guru: clear teaching, honest reviews, no inflated promises.
Operator and distributor: I work with Qingo AI coolers and traditional machines daily - fit, cost, and placement.
Tulsa-based, coaching nationally: async support wherever you operate, with an in-person option here in Tulsa if you're up for the trip or need hands on guidance in a real, working vending operation.

Jami is absolutely incredible, undeniably professional, and a true vending expert. Not only does she make herself available ever so frequently but she is super responsive and gently has her client’s best interest at heart. She helped save us from our first big disaster!!!! I would highly recommend consulting with her, especially when you’re first getting started. It has been an exceptional relationship for us and look forward to keeping her updated in our journey.
Jami is the person you want in your corner. I would recommend her 1000% to anyone serious about success in this space!
Jami is a true veteran and an amazing teacher in the world of Vending. She offers real valuable suggestions and would make a great mentor for anyone new to vending!
As a new operator, I had a lot of questions. Jami answered them all and provided valuable insights into the business.
Jami and her team have been so helpful! A wealth of knowledge and experience in the vending industry. I am so grateful I chose to work with Jami. Launching into the new world of ai smart coolers would have been so much harder without her guidance. Their consultation will be overwhelmingly worth every penny!
This course gave me an actionable plan and encouragement to launch my business. Targeting, first steps, potential pitfalls. It is all covered.
Jami gave me some great advice today. She helped me with a pricing challenge that I had. She helped me with new meal option products and most importantly did not try to sell me the smart coolers that she represents. I highly recommend her!!
Her support, systems, and strategies changed everything. If anyone needs vending tips and coaching, go to Jami Stufflebeam.
No pressure, no pitch to decode. If it fits, let's talk. If not, start with the resources at the bottom of thi.
You can ride along with Jami on a real scouting day:
Watch and participate in live locating conversations with real potential clients
See how I choose and approach each stop - actual door knocking, not phone calls
Learn how I evaluate a location on the spot - foot traffic, headcount, and whether it's worth pursuing
Debrief with me in real time between visits
Built for operators who are nervous about walking into businesses and starting the locating conversation
You can participate in an operations field day:
Learn how to pre-kit and load both traditional and AI Machines
Ride along on an actual service route and interact with real clients
Handle service calls as they come up in real-time
See the set-up of a working warehouse - receive product deliveries and/or place orders
Built for operators who are nervous about the physical and operational side of the business
- Participation and dates are agreed upon and scheduled in advance
- You plan your trip to Tulsa, OK - Travel & Lodging are not included
- One operator per session, spots are extremely limited
- If you want both experiences, it is recommended to book at least two days
- Must be a coaching program client - exceptions subject to availability
- Any locations confirmed on locating trips stay with Jami's operation
AT FIRST STEPS HQ
I'll show you the path I wish I had when I started.
Built on real world experience
Step by Step Guidance
Support when you need it
Results you can count on
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